Smartphone apps nowadays have become so popular. If you have a smartphone, you may have probably heard of the benefits of using an app and having it installed in your phone. With the technological advancement that we are facing, whether we like it or not, it’s a must have. According to studies, mobile app usage is very popular around the world. By the end of 2020, there are approximately 3.5 billion smartphone users. Thus, the demand for mobile apps.

Imagine a mobile app that let’s you share any photo instantaneously online – that’s Instagram.

Instagram was founded in 2010 by Kevin Systrom and Mike Krieger and now it has been acquired by American company Facebook Inc. Since then, Instagram app has millions of users and to date and still one of the most popular apps in every platform. The name “Instagram” was coined by joining “instant camera” and “telegram“. Latest report states that there are 1.393 billion active users in 2022 and is still expected to exceed 2 billion. With Instagram, you can add fun filters to your photo, share it in the app and share them with your followers worldwide. The tool let’s you follow anyone who has an Instagram account, and they can follow you back. Add a hashtag in your post and more audience will be reached. So basically, Instagram lets you connect to anyone in the world just by sharing a photo or short video content.

If you would like to set your profile in private, you can do so and have notifications when new followers are going to follow you. Here are the other benefits of the app.

  • Can help promote commercial products and services
  • Very secure with multi-factor authentications
  • Posts in Instagram can be integrated to other platforms e.g. Facebook
  • Geotag images with the name of the photo location
  • Save content that you like
  • See what’s trending worldwide through hashtags
  • Add short videos reels or stories and share them to your followers
  • Interact with your followers by replying to their posts
  • You will be able to follow creators which shares the same interests as you

Just recently, Instagram announced that they will be adding a new creator marketplace. Such feature will allow creators to integrate their brands in the platform for a possible partnership directly within the app itself. It will also help creators indicate their interests and select brands they would like to partner with. Part of the test will enable brands to securely pay the creator for their brand partnerships. In recent updates, there will be a feature for parental control, taking a break from the app and launching nudges. In the months to come, there will be some more additional content and we can tune in to the feature updates in Android Playstore or Apple App Store.

Express yourself in the app and connect with your friends and followers. Same with other social media apps available today, Instagram has a unique taste to its users. In an instant, the photo or video that they took is already available online and their followers will be able to see them right away. You will be brought closer to people and the things you love. Instagram is very popular with celebrities and it’s a way for them to reach out to their real fans. They can share what’s happening in their day to day lives and fans worldwide will be updated with their posts. Before Instagram existed, they have a very limited opportunity to bring their fans to their lives. With Instagram, they can easily connect with them.

Given the benefits of Instagram, we can say that it has taken the world by storm. Whether you’re using an Android device or an iOS device, you will be able to download Instagram to your phone. It is also available in Windows and Mac. With Instagram, you will be able to extend your reach and socialize with others in any part of the world. You can post almost anything in the page, and you have a potential to build a brand for yourself. There’s no denying that Instagram is well known for any generation. Additional features are being added from time to time and these updates are very beneficial to its users. If you have a smartphone, you can start sharing the best of our world and start inspiring others.

Here’s where you can download and install Instagram:

Google Play Market
App Store